File Format

ARTWORK FORMAT

Logo artwork used for laser engraving must be in an acceptable format to ensure good quality results in the laser engraved image. The process used for laser engraving is different than the process used for printing on your printer. An Image that looks good on a printer, may not engrave well on a product.

Printers can handle grayscales of artwork which creates a smoothing effect in the printed result. Laser engraving uses a burning technique to burn the image into the product and thus burns each pixel, regardless of shade level found in grayscale images.

For laser engraving acceptable file formats include the following:

• TIFF, BMP, JPG or other Raster images that are 1-Bit black and white camera ready artwork. No Grayscale or Color images. Should be in a minimum of 300 DPI resolution.
• CorelDraw, Adobe Illustrator, EPS, PDF vector artwork that have all text converted to curves or outlines.

We accept only PC artwork files.

Unacceptable Files

JPG or GIF images or other low resolution images converted to a TIFF or BMP and even if the resolution is changed to 300 dpi, are not acceptable if the original image was less than 300 dpi. Simply resaving a file as a new file type does not increase the quality of the pixels in the artwork itself. Images from web-sites are typically in 72 or 96 dpi. Please contact your company’s graphic department to obtain a high resolution logo to submit to us rather than one appearing on your company’s web-site.

If you do not have a high resolution image or must use one from your company’s web-site, please be aware that the end result of the laser engraving may not look professional. We can re-design the image if you must use the artwork from your company’s web-site; however, there is a graphic design charge of $55/hour billable in 15 minute increments.

We request that you do not embed image files inside of word documents or other documents such as spreadsheets; rather, please provide the raw artwork file itself.

Stock Artwork

Olde Town Awards maintains a database of over 80,000 standardized company logos and artwork files. We may have your company’s logo already on file in a laser engravable format. If you have any questions, please do not hesitate to contact us.